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Blog | Tuesday February 25, 2020
Human Rights Assessments in the Decisive Decade: Innovative Approaches for the Technology Sector
This blog is the second in a series of two about human rights assessments in the technology industry. While the previous blog described challenges related to these assessments, this blog proposes solutions.
Blog | Tuesday February 25, 2020
Human Rights Assessments in the Decisive Decade: Innovative Approaches for the Technology Sector
Preview
This blog is the second in a series of two about human rights assessments in the technology industry. The previous blog described challenges; this blog proposes solutions.
Previously, we published a blog post describing the challenges that arise when undertaking human rights assessments in the technology industry, such as scale, uncertainty, and the role of the user in shaping impact. In this blog post, we set out approaches to address those challenges—some that we are implementing already and some that would represent innovations for the field.
1. Human rights by design
As we’ve previously proposed, a human rights by design approach would bring insights from a range of professional communities—business and human rights teams, product managers, research and design teams, and sales and marketing teams—to fully integrate human rights considerations into the design, development, and sale of new products, services, and technologies. It would enhance the product design process by ensuring that respect for human rights is deliberately integrated throughout and that more rights-respecting design choices can be made. Recently, Google took such an approach for their celebrity recognition product, taking a variety of measures prior to product launch—this is one of the best examples we’ve seen thus far of leveraging such an approach.
2. Human rights assessments constitute one part of a broader human rights due diligence framework.
It is easy to conflate human rights assessments and human rights due diligence as the same thing, but they are not. As the UN Guiding Principles on Business and Human Rights (UNGPs) clearly state, a human rights assessment is only one part of a human rights due diligence framework, which should also include integrating the results of assessments into decision-making, tracking the effectiveness of responses to assessments, and communicating how impacts are addressed.
It is easy to conflate human rights assessments and human rights due diligence as the same thing, but they are not.
These elements take on special significance in the technology industry, where human rights impacts can change over time as the real-world use of a product, service, or technology takes hold. Methods may include providing channels to report product misuse, pinpointing data trends that may signify a problem, and communicating revised thinking over time. The Facebook Oversight Board is an excellent example of a human rights assessment being one part of a broader due diligence framework. Beyond social media platforms, channels for identifying and reporting product misuse (for example, when a facial recognition system is leading to discriminatory outcomes) seem underdeveloped.
3. Sector-wide human rights assessments.
As we continue to address the human rights impacts arising from the technology industry, we’ve come to believe that one important constituency needs to participate much more actively: the “non-technology” companies integrating technology into their business operations, strategies, and plans. As we’ve previously written, dialogue about technology and human rights risks being too focused on the technology itself, with insufficient attention given to the companies deploying it. One solution we propose is the completion of sector-wide human rights impact assessments for the industries using technology—such as financial services, healthcare, transportation, retail, and law enforcement—to provide companies and policy makers with actionable recommendations on how human rights impacts arising from technology use can be avoided, prevented, and mitigated by entire value chains acting in collaboration. This would also help address the need for system-wide approaches, another of the challenges we raised in our previous blog post.
4. More engagement with vulnerable users.
The UNGPs make clear that human rights assessments should involve meaningful consultation with potentially affected groups and pay special attention to human rights impacts on individuals from groups or populations that may be at heightened risk of vulnerability or marginalization. In the technology industry, companies identify “personas” to represent the different user types that might use a product, service, or technology and design with their needs in mind. Human rights assessments would benefit from the more deliberate identification of “personas” from a much more diverse range of backgrounds as well as engagement with real potential users to understand how their rights may be impacted. This would require more deliberate collaboration between human rights and product research teams.
The UNGPs make clear that human rights assessments should involve meaningful consultation with potentially affected groups and pay special attention to human rights impacts on individuals from groups or populations that may be at heightened risk of vulnerability or marginalization.
5. Integrating futures methodology into human rights due diligence.
Futures thinking, also known as strategic foresight, provides a set of tools for companies to address rapid change, uncertainty, and complexity—the very same characteristics that make human rights assessments in the technology industry so challenging. At BSR, we are experimenting with the use of these tools in human rights assessments as a method of recognizing potential nefarious uses of technology that we might otherwise miss, identifying the human rights impacts associated with these cases, and putting in place measures to address them. Early pilots have been very promising, and companies we’ve worked with have found that uncovering blind spots and broadening horizons enable more informed decision-making and help prepare them for an uncertain future. We believe there is potential to use futures thinking much more than we do today and to broaden participation to stakeholders outside the company.
6. Assessments that inform industry standards and policy, legal, and regulatory frameworks.
Many of the challenges we described in our prior post cannot be addressed by responsible companies acting alone. Examples of this include situations in which fewer rights-respecting companies step in to provide a service where other companies refuse to, when users disregard product terms of service, or if human rights risks are system wide in nature. In these cases, human rights assessments are clearly inadequate in isolation, and we need more comprehensive approaches to eliminate human rights violations. However, by systematically identifying adverse impacts, we do believe that human rights assessments can provide excellent insights to inform the creation of standards, policies, and regulations. For this reason, we greatly welcome companies that publish human rights assessments as an input into a broader policy dialogue—the audience for human rights assessments should not be restricted to the company alone.
We hope these six ideas, each informed by real-life engagements with companies, help enhance discussions about how to improve the implementation of the UNGPs in the technology industry. However, these ideas also rely on companies across the whole industry—not just the leading companies—undertaking human rights assessments and implementing human rights due diligence frameworks, and for this reason, we’re also intrigued by increased calls for mandatory human rights due diligence. It is only when human rights due diligence is the norm and not the exception that these solutions will truly take hold.
Blog | Thursday February 20, 2020
Accelerating Toward Data Insights
In the first Tech Against Trafficking Accelerator, CTDC partnered with Tech Against Trafficking members and partners across different workstreams related to privacy-preserving mechanisms, data standards, and increased platform engagement.
Blog | Thursday February 20, 2020
Accelerating Toward Data Insights
Preview
Tech Against Trafficking (TAT) celebrated its collaboration with the Counter Trafficking Data Collaborative (CTDC) at an event last week in London, which showcased the results of the first Tech Against Trafficking Accelerator.
The goal of CTDC is to make it easy to access, analyze, and safely share reliable, up-to-date data from the world’s largest human trafficking case dataset. CTDC, an initiative of the International Organization for Migration (IOM), entered the Accelerator to enhance its data standards and privacy-preserving methodology and refine its partnership engagement process by working with Tech Against Trafficking member companies, including Amazon, AT&T, BT, Microsoft, and Salesforce.org.
Harry Cook, Data Management and Research Specialist at IOM, noted that CTDC was “delighted to have been part of the very first TAT Accelerator Program.” Cook went on to say, “It has been truly enriching to get the perspective of technology sector professionals on our work, and their expertise and contribution will have a positive and lasting impact on CTDC.”
Over the course of the seven-month Accelerator, CTDC partnered with Tech Against Trafficking members and partners across different workstreams related to privacy-preserving mechanisms, data standards, and increased platform engagement.
Privacy-Preserving Analytics
Understanding the scale and scope of human trafficking is essential for effective resource allocation, technology application, and policy development. However, one of the critical challenges of the anti-trafficking community is how to share victim data for analysis while protecting the privacy and safety of the individual victims represented in that data.
Darren Edge, director at Microsoft Research Special Projects, explains the challenge:
“Working on the Accelerator has encouraged us to think about human trafficking data from the perspective of both victims and traffickers and to answer one big question: How can we share data on victims of trafficking while protecting their privacy and safety, especially given the risk that traffickers may retaliate against victims they believe are identifiable in any data release?”
Over the course of the Accelerator, the Privacy Preserving Analytics Platform workstream created a solution that provides access to more data, more accurate data, and the means to analyze it more deeply than would otherwise be possible. The end result is an easy-to-use visual interface of both synthetic data and precomputed statistics, enabling accurate analysis without exposing any data on actual identifiable individuals.
The next step for the work is to publish the resulting data on the CTDC website for use by and feedback from the anti-trafficking community. We hope that the work will set new privacy standards for the analysis of human trafficking data, as well as any sensitive data needed to tackle urgent problems affecting people and society.
Developing Data Standards for Victim Case Management
Recent technology advances have enabled a growing number of organizations worldwide to develop cost-effective victim case management systems and services. However, organizations frequently use different terminology and criteria when assessing and inputting victim information, which makes it difficult to share case data among the anti-trafficking community, conduct meaningful analysis, and understand the scale of the problem.
To address this challenge, the Accelerator’s Case Management and Data Standards workstream collaborated to develop a ‘data standard,’ which established common criteria and language that can be used across organizations managing victim case data.
Working closely with IOM as they plan their upcoming digital case management system, the workstream kicked off with knowledge-sharing sessions on case management operating models, security, mobile technology solutions, and artificial intelligence (AI)/analytics to help improve the security, privacy, and systems integration of IOM’s digital case management. The workstream went on to develop and publish an initial data standard on GitHub that can be used by organizations looking to develop victim case management systems and makes it easier for existing organizations to share datasets and analyze trends.
The next stage of this work will be to engage a community of experts, non-governmental organizations (NGOs), and technology companies in enhancing these standards and developing tools to accelerate their adoption.
Engaging Stakeholders to Drive Impact
It is important to understand how data platforms are currently used and could be used by different stakeholders in order to maximize utility and impact. The Stakeholder Engagement workstream focused on the value of CTDC to businesses and spoke to a handful of companies to understand how CTDC’s platform could help their counter-trafficking efforts. Questions focused on what additional data, trends, or information stakeholders would find helpful and what data could feed into CTDC’s current dataset and platform to add more value.
The workstream identified two main themes: expanding the platform dataset and improving user experience. Insights from the interviews informed recommendations on how CTDC could consider expanding offerings to corporate partners in the future. The workstream also created new material to encourage other organizations to share their data with CTDC and make it easier to integrate new datasets into CTDC’s platform.
Looking Forward
As Tech Against Trafficking concludes its first Accelerator, we look forward to continuing our efforts towards using technology in the global endeavor to eradicate human trafficking. More details from the Tech Against Trafficking CTDC Accelerator will be shared in an impact report to be published shortly.
At Tech Against Trafficking, we want to see technology make a real difference for anti-trafficking organizations. In addition to supporting individual organizations working to advance and scale the impact of their work, we hope to support the use of technology to connect anti-trafficking organizations, share data, raise awareness, and improve case management across the sector. We invite all technology companies and anti-human trafficking organizations who are interested in seeing this happen to contact us to find out how to get involved.
Blog | Wednesday February 19, 2020
The Coronavirus’ Impact on Chinese Society and Supply Chains
The impact of Coronavirus on China and global business, especially supply chains, will be enormous. BSR’s Lin Wang shares her experiences on the ground.
Blog | Wednesday February 19, 2020
The Coronavirus’ Impact on Chinese Society and Supply Chains
Preview
January 25, 2020 was the Chinese Lunar New Year. As is tradition, families prepared for this important holiday by taking at least one week—or even more—to celebrate: factories closed down and domestic migrant workers happily returned to their hometowns, plane and train tickets were sold out by early January, families and close friends made plans for gatherings, and restaurants were sold out for the New Year holiday banquets. While the holiday is officially seven days long, many workers take as many as 15 days off, extending their holiday until the Lantern Festival, which takes place on the 15th day in the lunar calendar.
However, this year, I received a call on January 22, just days before the New Year, from the chef scheduled to arrange my at-home banquet. He said there had been too many requests for home banquets instead of restaurants because people were started to worry about the “Wuhan Pneumonia”—what we now know officially as the Coronavirus. The chef was suddenly overbooked. As a long-time friend, I agreed to let him go for bigger opportunities since my family dinner would have been rather small and simple—I did not want him to miss a more profitable opportunity. Little did I know that this was my last chance to have someone cook for me.
The following day, January 23, Wuhan was officially closed: no one was allowed to come into or leave Wuhan. The government announced that it would prolong the school holiday until late February.
Everyone was nervous. Our first reaction was to buy masks—but they were all sold out! Very soon afterwards, disinfectants were sold out in shops and on online platforms. Streets emptied quickly, and restaurants and shops were closed.
And many countries, including Great Britain, the United States, and Australia announced cancellations and reductions in flights from China, as well as limits on travel for Chinese citizens and foreign travelers who had been to Wuhan or China.
From that point on, people focused on changing their flight tickets out of China, staying home, and switching to online shopping for food. Four major online platforms—Hema (the supermarket under Alibaba), JingDong, Meiriyouxian, and Dingdong—were overloaded with orders for tofu, green vegetables, eggs, meats, and ginger, among others, and they were often sold out. These online platforms’ delivery services were overwhelmed, and they had to change their policies from delivery in 30 minutes to taking more than a day or not being available at all.
As of today, February 19th, the 27th day after the Chinese year, the Coronavirus has led to more than 2,000 deaths in China—a devastating impact. Across the country, schools are still closed and streets remain empty. Many people continue to work from home. Retail, restaurants, and entertainment companies are nearly completely closed across the country. The big question is when all will return to normal—for communities and families affected by the Coronavirus, for people across the country worrying about their own health, and for companies concerned for their workers’ wellbeing and wondering when production can resume. This has become a significant challenge for all business, especially in the manufacturing and service sectors. The longer they wait, the greater financial pressure emerges for business owners and workers whose income will be impacted.
![](https://www.bsr.org/images/people/Empty-street-1.jpg)
As the majority of cities and counties are still blocked, plane and train services are reduced. This means workers cannot get back to work. Factories are facing huge financial challenges. Many retailers have closed operations: IKEA closed all its shops, Uniqlo and Levi’s have closed about 50 percent of their shops, and Burberry and Prada hardly have any visitors. Shanghai Fashion Week, originally scheduled to launch March 26, has been canceled.
Business is facing big challenges on how to deal with their stock in the Chinese market and how to place future orders. Since many Chinese factories are closed, manufacturers in Southeast Asia are also affected due to a lack of raw materials and components. The Coronavirus impact on China and global business, especially supply chains, will be enormous. This raises the ultimate question: how to build a resilient sustainable supply chain? As this challenge increases, some local governments are starting to take supportive measures to help factories resume their production, e.g., the Hangzhou and Yiwu government worked with some local governments to bring the workers back to these cities by organizing dedicated trains and transportation and providing support so that factories could maintain good health protocols.
BSR’s China team is planning to write a series of blog posts to provide insights regarding the impact on workers, supplier management, as well as the environmental impact as the crisis of the Coronavirus continues to unfold.
Blog | Monday February 17, 2020
Sustainable Business in Asia: Three Environmental Drivers of the Decisive Decade
Companies with operations in Asia will face a unique set of challenges and opportunities as we enter the decisive decade of the 2020s. BSR has identified the following trends relating to climate and the environment that are likely to impact how companies do business in the region.
Blog | Monday February 17, 2020
Sustainable Business in Asia: Three Environmental Drivers of the Decisive Decade
Preview
Climate change is a global threat, endangering communities, resources, and economies around the world. For businesses in particular, climate change is a significant risk—to workers, operations, and supply chains. Many companies are already mobilizing: to limit their own impact, many are setting emissions reduction targets; to adapt to the growing risks, some are evaluating where their supply chains are located as well as what energy sources they use.
Companies with operations in Asia will face a unique set of challenges and opportunities as we enter the decisive decade of the 2020s. BSR has identified the following trends relating to climate and the environment that are likely to impact how companies do business in the region. We have identified these trends based on our work with companies in Asia, including our engagement with stakeholders throughout the region.
We expect these trends to impact sourcing strategies and supply chains, access to finance, employee engagement, sustainability leadership, and increasingly market and consumer engagement. For sustainable business to thrive in the next decade, companies need to be aware of:
1. The Increased Focus on Climate and Sustainability Determining Access to Finance
Climate change impacts and risks—such as rising sea levels, increasing cyclone intensity, water stress, and drought—pose a significant threat to Asia. China alone has 14 coastal cities and 154 million people in low-elevation zones. Indonesia has the world’s second largest coastline, exposing 60 percent of its population to sea-level risk and coastal surge; furthermore, Jakarta, its capital, is sinking.
Climate risks, impacts, and the need for planning and resilience are being integrated into banking risk, banking relationships, and the Task Force on Climate-related Financial Disclosures. This means that the increasing global focus on carbon and climate will impact key relationships between businesses and their financial services providers. As their bankers begin to ask more pointed and specific questions, all businesses—including conglomerates and family-run businesses seeking access to global capital—will need to integrate deeper understanding of climate risks: from hazards such as flooding, to business exposures as demand for products/services change, to vulnerabilities of local infrastructure and communities. The financial imperative to understand climate risk is driving greater CFO engagement on climate and sustainability and will continue to do so. As a consequence, companies are having to develop greater firm-level competency, awareness, and integration of both climate and sustainability into their core business strategies.
2. China’s Continuing War on Pollution
China has been waging and will continue to wage three battles: for clean air, clean water, and clean land. As this continues over the coming decade and is further integrated into the 14th Five-Year Plan, the war on pollution will continue the changes already being driven: polluting enterprises are being shut down, moving, or needing to significantly invest in pollution control as governmental enforcement, standards, and local government oversight change. Supply chains are experiencing—and will continue to experience—the impacts of this war on pollution in terms of increased supply chain uncertainty and supply chain movement as critical China-based suppliers in tier two or three cease operations or move to new locations.
3. Differing Country Investments in Renewable Energy
Individual countries’ choices to enable investments in renewables (or not) will be important to global supply chains and are highly variable around Asia—with Vietnam appearing to innovate and Indonesia at a crossroads where “an over-reliance on thermal coal and unsustainable sources…will lock the country into polluting energy supplies, for years, if not generations, to come.” Continued use of coal and other fossil fuels affects businesses’ Scope 3 carbon emissions—and most probably lock countries into higher energy costs over the course of the decade.
As global business begin to contemplate fossil fuel-free supply chains, energy generation options in countries will become increasingly important. Whether is it a carbon tax in the producing country or a carbon tax at the border to the market country, this needs to be accounted when looking at value chain locations. Local energy options and future energy infrastructure development plans will need to be on the radar of procurement and supply chain leadership.
Country | Energy from Fossil Fuels (% of Total Installed Capacity) |
Installed Capacity (KW) |
Japan | 71% | 295,900,000 |
China | 62% | 1,653,000,000 |
Vietnam | 56% | 40,770,000 |
Indonesia | 85% | 61,430,000 |
Bangladesh | 97% | 11,900,000 |
Philippines | 67% | 22,130,000 |
Businesses already doing business in Asia or those with plans to expand operations and supply chains into the region need to pay attention to these trends as we move into the new decade. BSR’s Asia team can help develop strategies specific to the region to advance your company’s sustainability agenda—please feel free to reach out and connect with us.
Blog | Wednesday February 12, 2020
The Decisive Decade
The 2020s will be the decisive decade in terms of meeting the objectives of the Sustainable Development Goals (SDGs), shifting the economy to achieve the aspirations of the Paris Agreement, and achieving a fair economy that works for everyone. For companies, this decade will be about creating resilient business strategies,…
Blog | Tuesday February 11, 2020
Human Rights Assessments in the Decisive Decade: Applying UNGPs in the Technology Sector
This blog is the first in a series of two about human rights assessments in the technology industry.
Blog | Tuesday February 11, 2020
Human Rights Assessments in the Decisive Decade: Applying UNGPs in the Technology Sector
Preview
This blog is the first in a series of two about human rights assessments in the technology industry. The next blog will consider how to address the challenges raised here.
Over the past 10 years, the BSR team has undertaken a number of human rights assessments for companies in the technology industry. While most have not been published, recent publicly available examples include the assessments of Facebook in Myanmar, Google’s Celebrity Recognition tool, Telia Company’s exit from Eurasia, and Facebook’s proposed Oversight Board.
Our assessments have focused on a variety of topics: some have focused on geography, others on a new product, service, or technology, and others on how to integrate a human rights-based approach into a decision-making process. A common challenge throughout has been how to address traditional human rights concerns in the technology industry’s very different modern setting.
This challenge is well recognized by UN Human Rights, which has launched a project to provide guidance and resources to enhance the quality of implementation of the United Nations Guiding Principles on Business and Human Rights (UNGPs) in the technology sphere. As their scoping paper rightly recognizes, there is both a lack of clarity on how to apply the UNGPs in practice and a need to ensure that approaches are aligned with international standards. BSR looks forward to active participation in this project.
There is both a lack of clarity on how to apply the UNGPs in practice and a need to ensure that approaches are aligned with international standards.
Human rights assessments are just one part of the overall human rights due diligence approach expected by the UNGPs, though they are often a key input into the design of overall approaches for identifying, preventing, mitigating, and accounting for how companies address human rights impacts. Our past decade undertaking human rights assessments in the technology sector has raised several challenges, which must be addressed when designing human rights due diligence frameworks fit for the decade ahead as newer technology is developed, introduced, and adopted.
- The role of users in shaping impact. A significant challenge when assessing human rights impacts is the interplay between the design of the product by the technology company and how it is used in real life, whether by individuals, enterprise customers, or governments. While technology companies may not typically be the cause of harm, they are often contributing or directly linked to it by the use of their products and services by others, and for this reason, it is increasingly common for companies to set out restrictions on how a product can be used. However, identifying violations while respecting user privacy is not easy—often technology companies simply lack visibility into the data needed to spot misuse. We often finish a human rights assessment for a technology company and wryly conclude that we should be undertaking the assessment for the companies using the technology, not just the company designing it.
- The substitutability problem. “If we don’t sell this product to a nefarious actor, then someone else will” is a common refrain in the technology industry—and while not unique to the technology industry, this problem does take on special significance. Today’s concerns around facial recognition illustrates the point perfectly: the overall realization of human rights is not improved if a responsible company decides not to provide service to a nefarious actor and a different company chooses to do so anyway. At the global scale, there is no shortage of technology companies willing to step in where rights-respected companies decide not to.
- The need for system-wide approaches. While today’s human rights assessments are typically undertaken for a single company, in the technology industry, the solutions often need to be applied at the system level. For example, the risk of governments gaining access to data and using it to violate human rights—extreme surveillance, for instance—cannot be addressed by one company acting alone. As such, collaborations such as the Global Network Initiative are essential in making sure that insights gained at the company level are addressed collectively. In many cases, standards setting, multi-stakeholder efforts, and regulation by governments are essential to effectively addressing adverse impacts.
- The differential importance of local context. Users across the globe can quickly adopt and begin using a new technology product, service, platform, or feature, but the human rights significance can vary significantly depending on local contexts. This creates twin challenges of identifying what these impacts are in a timely fashion and trying to apply global policies in nearly 200 countries—and often different local contexts within each country. Companies can prioritize higher risk locations, but there is always a risk that countries, regions, and communities covered by the western media gain much more attention from companies than those that do not.
- The challenge of scale. Related to the importance of local context is the sheer reach of technology, and the operational implications of this scale should not be underestimated. As we noted in our recent human rights review of Facebook’s proposed Oversight Board, “while efforts to provide access to remedy in other industries are typically designed to meet the needs of a bounded number of rightsholders, based in clearly defined geographical areas and speaking a limited number of languages, the Facebook Oversight Board needs to be designed to meet the needs of billions of rightsholders (both users and non-users), who could be anywhere in the world and who may speak any language.”
- The democratizing impact of technology. In several recent human rights assessments, we have recommended that companies deploy approaches based on “allow lists” and “block lists” to define who should or should not be able to use a product, with the emphasis on avoiding or preventing product misuse in higher risk scenarios. The critique of this approach is simple: the original promise of technology is that it democratizes and opens closed societies, so who are companies to decide where, when, and how it gets deployed?
- The government problem. The UNGPs clearly state that governments have the duty to protect human rights; however, in practice governments often fall well short of this duty and make use of technology, data, and regulations to violate rather than protect rights. In many other industry contexts, the laws are often good but are not being enforced, and in the technology industry, the laws are often bad and are being over-enforced. System-wide approaches are impossible when a key player in the system isn’t willing to cooperate or is a source of the problem—for example, facial recognition solutions need regulating, yet governments are often the customer using face identification in ways that violate human rights.
- Assessing for uncertainty. A human rights assessment of a new product, service, or feature should focus on identifying, avoiding, preventing, and mitigating adverse human rights impacts that may be associated with this use—the challenge being that we often don’t know for certain how it will be used, where it will be used, or by whom it will be used. We’ve begun deploying futures and strategic foresight methods as part of human rights due diligence, but it would be naive to suggest we can anticipate every eventuality. This challenge is multiplied the further up the research and design chain that the human rights assessment takes place.
Will restricting the use of new products to avoid adverse human rights impacts also hinder the urgent priority of spreading the benefits of scientific advancement and technological progress, which itself is a human right?
Taken together, these challenges present a complex mix of ethical questions and dilemmas: When is it appropriate for a company to define how its product can and cannot be used, and when is it appropriate for government or society to do so? Will restricting the use of new products to avoid adverse human rights impacts also hinder the urgent priority of spreading the benefits of scientific advancement and technological progress, which itself is a human right? How much autonomy should companies provide rightsholders on how they use a product, and to what extent should that autonomy be restricted? Is it right that appropriate actions may vary at different levels of the internet, such the platform provider, service provider, or the infrastructure layer?
Looming behind these questions are also fundamental debates shaping the future of internet, such as the role of international standards-setting bodies in defining how the internet works, the risk that the internet “splinters” along geographic, political, and commercial boundaries, and whether governments should place limits on encryption.
The UNGPs and the various human rights principles, standards, and methodologies upon which the UNGPs were built provide a pathway to address these challenges, but much work remains to be done to define the direction this path should take. At BSR, we’ve undertaken human rights assessments knowing that they are just one part of a journey of discovery in learning about the impact of technology on human rights. We greatly appreciate companies that have contributed to the dialogue by publishing their assessments, and in the second part of this series, we will share more about the solutions to address the challenges raised here.
Blog | Friday January 31, 2020
Climate Action in the 2020s: Three Steps to Reducing Value Chain Emissions
A company’s value chain contains its largest GHG reduction potential, and value chain decarbonization is a necessity to achieve SBTs. For companies that are pursuing SBTs, we propose three steps as key to achieving value chain emissions reductions.
Blog | Friday January 31, 2020
Climate Action in the 2020s: Three Steps to Reducing Value Chain Emissions
Preview
From youth activists marching in the streets to economic leaders in Davos, the world is calling for business to combat the climate crisis. Indeed, business plays a vital role in the effort to limit global warming to 1.5°C in line with the Paris Agreement targets. And business is making progress: to date, 769 companies with a combined market cap of over USD$10 trillion have committed to setting science-based targets (SBTs) to reduce their greenhouse gas (GHG) emissions.
Most companies that have set SBTs have a good understanding of their Scope 1 emissions, generated by their own operations, as well as their Scope 2 emissions, generated from the energy sources that power their operations. Some companies have already taken significant steps to reduce Scope 1 and 2 emissions, with commitments such as using 100 percent renewable energy to power their operations. However, the greatest proportion of a company’s GHG emissions fall within Scope 3, their value chain. According to CDP, an environmental disclosure non-profit, a company’s supply chain emissions are on average 5.5 times larger than its Scope 1 and 2 emissions.
Some companies have already ventured into reducing their Scope 3 emissions: Walmart has engaged Tier 1 suppliers through Project Gigaton, HPE’s supplier collaboration program seeks to avoid 100 million tons of emissions, and L’Oréal's carbon balanced ambition aims to counterbalance GHG emissions by generating carbon gains through the sustainable sourcing of raw materials. Learning from these pioneering programs, it is now time to dramatically speed up climate action across value chains and deliver science-based GHG reductions for the Decisive Decade ahead.
Still, addressing Scope 3 emissions comes with several challenges in the context of fast-moving, globalized commodities markets regulated with price volatility: lack of transparency or knowledge of the supply chain, lack of direct connections with the next tier of suppliers, and reduced leverage to influence action.
The opportunity is undeniable: a company's value chain contains its largest GHG reduction potential, and value chain decarbonization is a necessity to achieve SBTs.
Companies dedicated to climate action still have a long way to go, even after they have set SBTs. Achieving their goals to limit global warming to 1.5°C requires taking on Scope 3 emission reductions—unexplored territory for most. And yet the opportunity is undeniable: a company's value chain contains its largest GHG reduction potential, and value chain decarbonization is a necessity to achieve SBTs. For companies that are pursuing SBTs, we see the following three steps as key to achieving value chain emissions reductions.
1. Focus on GHG Reduction Potential
Businesses aiming to reduce their Scope 3 emissions should start with a thorough understanding of their value chains and identify the areas with the greatest potential to deliver GHG reductions. This is an essential step—the greatest GHG reduction potential may not be the most obvious. Simply because a value chain may be the largest (e.g. by spend) or be the most GHG intensive (e.g. large agricultural commodities such as cotton for apparel, in some specific location), these may not have the most potential for reduction since they might already be optimized.
Overlooking the supply chains with the most emissions reduction potential might result in time and resources wasted. Companies need to begin with an understanding of which supply chains can or can’t be further optimized and concentrate on achieving decreasing emissions in the areas with the most potential for reductions.
2. Use a “Reverse Sourcing” Approach
A traditional sourcing approach calls for engaging Tier 1 suppliers, then working with them to engage their supply chains. This approach, while systematic, doesn’t prioritize the specific value chain players with the greatest emissions reduction potential.
To most effectively reduce GHG emissions, companies can apply a ‘reverse sourcing’ approach. This means targeting GHG reduction solutions at the root, rather than focusing on Tier 1 suppliers as an entry point. Depending on value chain specificities, businesses can identify value chain players, such as smallholder producers, upstream producers, manufacturers or others with the largest GHG reduction potential, beyond Tier 1. And therefore, target and implement actions to significantly reduce GHG emissions at that level.
Once a company has identified such an area with significant GHG reduction potential—for example, smallholder producers of raw materials—then, the company will have to connect relevant partners at every stage of the value chain between that supply chain actor and the company itself. This will involve developing new, long-term sourcing partnerships, as well as new business models to ensure that adequate investments are made towards these low-emission processes and emissions reductions targets can be met.
This shift of mindset—away from a more traditional approach to reverse sourcing—allows business to identify an array of appropriate GHG reduction solutions in the value chain, from raw materials projects to product innovation.
3. Take Pilot Programs to Scale
By piloting the "reverse sourcing" approach, businesses will demonstrate the opportunities to achieve emissions reductions in their value chain. Further, the pilot will provide learnings and solutions demonstrating how working through value chains will help a company to achieve its SBT.
To effectively achieve their SBTs, businesses will need to scale up such pilot programs by engaging value chain actors more widely and operationalizing the right procurement processes. For value chains with overlapping suppliers, peer collaboration will be fundamental: by working together, businesses will be able to learn from successes of others, leverage the power of balance, and collectively address emissions in their respective value chains.
Mitigating climate change and decreasing emissions is a matter of urgency—and addressing Scope 3 emissions in company value chains presents a great opportunity. Through identifying the value chains with the greatest GHG reduction potential, applying a "reverse sourcing" approach, and engaging with peers and value chain partners to bring pilots to scale, businesses will be able to reinvent their models, achieve their science-based emission reductions, and thrive in the long term.
Leveraging this new approach is an opportunity to deliver significant emissions reductions in value chains. The BSR Climate and Supply Chain teams look forward to supporting businesses on this journey. To lean more about Scope 3 emissions reductions, please read our full report on this topic or connect with us.
Blog | Thursday January 30, 2020
Coming in from the Cold: ESG Has Its Davos Moment
It was heartening to see many new initiatives and announcements in the run up to and throughout the week at Davos 2020. One that deserves specific attention is the effort to create a single ESG reporting and disclosure framework.
Blog | Thursday January 30, 2020
Coming in from the Cold: ESG Has Its Davos Moment
Preview
Last week’s gathering at Davos included an unprecedented focus on sustainability, as the 50th Annual Meeting of the World Economic Forum was dedicated to “stakeholder capitalism.”
I have been going to the WEF meetings at Davos since 2005. Fifteen years later, it is remarkable to see how sustainable business (or responsible capitalism or whatever term you want to use) has—to use an appropriate metaphor for the Swiss Alps in January—come in from the cold.
A lot has changed: in 2005, climate discussions were few and Al Gore’s sessions, coming months before “An Inconvenient Truth” was released, were lightly attended. Human rights were little discussed, and LGBTQI+ issues were nowhere to be found. I am not sure Greta Thunberg’s parents would have imagined that their then two-year-old daughter would be one of the most influential voices at this global gathering at age 17.
This year, it was heartening to see the many new initiatives and announcements that emerged in the run up to and throughout the week at Davos. One that deserves specific attention is the effort to create a single Environmental, Social, and Governance (ESG) reporting and disclosure framework, something that’s become a bit of a “holy grail” in the sustainability world.
This effort could be an important turning point, but only if certain core principles, in the words of the report, potentially lead to “a generally accepted international accounting standard” for sustainable value creation.
The vehicle for the latest effort is a report released last week by the WEF’s International Business Council (IBC), a gathering of more than 100 large company CEOs. The report, Toward Common Metrics and Consistent Reporting of Sustainable Value Creation, reflects two intersecting developments: growing recognition of the importance of sustainability performance, both for business and the wider world, and growing frustration with the welter of reporting and disclosure frameworks, as well as the seemingly endless number of ratings and rankings.
The IBC’s interest and initiative is very welcome—a sign that it’s time to get serious about committing to assessing businesses on their impacts, and not only the shareholder capitalism model that has lost considerable credibility, especially in the last year.
This effort could be an important turning point, but only if certain core principles, in the words of the report, potentially lead to “a generally accepted international accounting standard” for sustainable value creation. The principles that should be at the core of this effort, and others that may emerge alongside it, are the following:
Material and Ambitious
There is great value in establishing a common baseline for what is material to investors as it relates to corporate sustainability performance. This approach sets a baseline, which is important. It is also essential that this model not reflect a lowest common denominator approach. The IBC seems to understand this in taking on—whether or not sufficiently—the issue of corporate tax disclosures, which is a very positive step. As this effort evolves, it is essential that it have sufficient ambition across all topics.
Inclusive and Credible
There has been much grumbling about this effort—and also much interest and initiative—on the part of existing sustainability reporting standard setters. It is essential that the seminal work of these organizations be fully considered and integrated into the IBC effort. The drive to embed sustainable value creation in corporate reporting and listing requirements will not succeed if the views of broader society are not fully considered. If uptake by markets undermines uptake of disclosure by the wider world, little will have been accomplished. I was encouraged to see that the initial report makes extensive use of the work done to date by the GRI, SASB, TCFD, IIRC, etc. as well as well-recognized frameworks such as the UN Guiding Principles on Business and Human Rights. Similarly, it remains an open question whether the Big 4 accounting firms are the right partners for this effort. They have massively important expertise and credibility with business—whether they have all the expertise they need and the credibility with wider society is subject to debate.
Consistent and Flexible
The IBC does well to propose both core and expanded metrics. This is absolutely critical for a variety of reasons. First, it is essential to have a “common core” that all companies are expected to report against. Indeed, the uptake of the Task Force for Climate-Related Financial Disclosure’s (TCFD) recommendations is testament to the fact that climate change is material for every company, though not always in the same ways or to the same extent. It is also the case that the essence of sustainable business is the need to address the intersection of business and society, which for obvious reasons is always evolving. To take just two examples from the past five years, recognition of the need to restrict ocean plastics and support the rights of LBGTI people have skyrocketed up the business agenda. There will, therefore, be a need to ensure that emerging issues are explored and addressed on an ongoing basis. Time scales are crucial here: what is material and relevant today will be different in five years, let alone by 2050. This model needs to find a way to balance the needs of today and tomorrow… which is after all the essence of sustainability.
The “S” in ESG to Should Not Be Silent
Social issues are more challenging than many others. They reflect diverse societal norms and laws. They are often measured qualitatively rather than quantitatively. The “cross-cuts” on various issues, for example gender impacts of climate change, are essential but hard to measure. However, these considerations often dominate public impressions of a company’s performance and the brand value that comprises such a large portion of a company’s assets.
Governance Matters
This effort risks being only words on a page if corporate governance does not evolve in a way that will ensure that Boards have the breadth of perspective to fully understand the import of the topics in whatever framework emerges. In the halls in Davos, it is widely accepted, though not often stated publicly, that Boards lack the expertise (and far too often, the inclination) to understand many ESG issues, not least, those on the social side. A parallel effort to ensure that Boards can bring their “A game” to making this framework real will be essential.
It is almost certain that we will see a profound transformation of corporate reporting and measurement in this decisive decade of the 2020s; the world badly needs it, and so do CEOs, Boards, and investors. Whether the IBC’s nascent effort provides the foundation for such reforms will depend on whether the principles established here are pursued fully and openly. Initial signs are good and there is much work yet to be done.
Blog | Wednesday January 29, 2020
In Conversation with Ross Rachey, Director, Global Fleet & Products, Amazon Logistics
Companies like Amazon are exploring technologies to address the challenges of climate change. Recently, BSR spoke with Ross Rachey, Director of Global Fleet & Products, Amazon Logistics at Amazon, to discuss the company’s approach to sustainable fuel technologies and how their work supports their broader climate and sustainability agenda.
Blog | Wednesday January 29, 2020
In Conversation with Ross Rachey, Director, Global Fleet & Products, Amazon Logistics
Preview
Climate change has risen to the forefront of the business agenda. Companies like Amazon and other members of BSR’s Future of Fuels collaboration are exploring sustainable fuel technologies to minimize their greenhouse gas emissions and are in turn helping to accelerate the transition to a sustainable road freight system.
Private-sector collaborations are key to addressing broad challenges like climate change. By sharing best practices and fostering peer learning, companies in BSR’s Future of Fuels can accelerate and scale the adoption of sustainable fuel technologies faster than doing so alone. To that end, Future of Fuels launched its case study library in 2018 to provide a forum for our members and Sustainable Fuel Buyers’ Principles signatories who have tested sustainable fuel technologies to share their best practices, challenges encountered during implementation, and recommendations to other companies exploring similar fuel technologies.
Our latest addition to the Future of Fuels case study library is from Amazon, which collected operational data from electric delivery vans used in Paris, Milan, and Madrid over six months in 2018. Recently, I spoke with Ross Rachey, Director of Global Fleet & Products, Amazon Logistics at Amazon, to discuss the company’s approach to sustainable fuel technologies and how their work supports their broader climate and sustainability agenda.
The Amazon Case Study
Denielle: Amazon has strong ambitions on climate change mitigation. Talk me through the climate commitments Amazon has made on renewable energy, being carbon neutral, and Shipment Zero.
Ross: In September 2019, Amazon co-founded The Climate Pledge with Global Optimism, and Amazon became the first signatory to The Pledge. The Climate Pledge calls on signatories to be net zero carbon across their businesses by 2040—a decade ahead of the Paris Agreement goals. Within this commitment, we are working on goals to eliminate carbon emissions from specific portions of our operations even sooner. For example, Shipment Zero is focused on customer shipments, aiming to deliver 50 percent of our packages with net zero carbon by 2030. And, our goals to become 80 percent powered by renewable energy by 2024 and 100 percent by 2030 will eliminate carbon emissions from the electricity that supplies Amazon’s fulfillment centers, data centers, and other operations.
Denielle: Why did Amazon launch Shipment Zero? How do sustainable fuel technologies, such as electric delivery vans, fit into Amazon’s vision?
Ross: We are working backwards from our desire to innovate on behalf of customers, using a science-based approach to implement sustainable technologies and practices across our business. Last year, Amazon culminated a multi-year effort to measure greenhouse gas emissions from our business—and release it publicly—so that we could prioritize the parts of our business where we want to focus our decarbonization efforts. We plan to implement strategies in line with the Paris Agreement, including efficiency improvements, renewable energy, materials reductions, transportation electrification, and other strategies. This includes our plan to purchase 100,000 Rivian fully-electric delivery vehicles, with the first vehicles starting to deliver packages in 2021.
Denielle: How did Amazon come to the decision to explore and test electric vans?
Ross: Through participation in BSR's Future of Fuels collaboration, other public forums, and a review of available academic literature, we’ve spent the last three and a half years learning where clean transportation technologies and operational duty cycles are aligned, what Calstart calls the “Beachhead Strategy”, to decarbonize the transportation sector. In line with the logic of that strategy, Amazon has already deployed battery and fuel cell forklifts, and other clean technologies in many of our logistics facilities. Electrification of last-mile delivery is the logical next step. The last-mile duty cycle with daily routes and overnight parking and charging is well-suited to electrification.
As the share of clean and renewable energy sources grow, efforts to electrify transportation systems will deliver greater dividends and greater environmental impacts.
Denielle: Why did Amazon begin testing electric vans in Europe? Are there particular advantages of testing in the European market compared to the United States and other markets?
Ross: We began testing in Europe because EV delivery vans that potentially suit our duty cycle were available from multiple manufacturers. We were excited about the opportunity to get vehicles on the road and begin learning more about electric vehicle operations. We’ve carried these learnings to pilots we’ve launched in other countries including United States, India, etc., and the learnings were foundational for the electric vehicle orders we are currently placing globally.
Denielle: Given your commitment to Shipment Zero and electric last-mile delivery vehicles, what’s next for Amazon in sustainable fuel technologies?
Ross: Amazon will continue working to deepen our knowledge when it comes to zero emissions transportation. While we are committed to electrification in some duty cycles, there are other technologies like renewable natural gas and hydrogen fuel cells that may be better suited to other duty cycles, and we will continue exploring these opportunities as they develop.
Understanding Sustainable Fuel Adoption
Denielle: Many companies are hesitant to explore various fuel technologies and build a portfolio, primarily due to concerns over operational complexity and financial risk. From your experience, what is the benefit of a company developing a portfolio of sustainable fuel technology options?
Ross: It’s true, there are costs, risks, and complexities in adopting a new technology, but technological innovation is in Amazon’s DNA, and we want to work with the innovators of today to ensure the clean technologies of tomorrow are designed to meet the demands of our customer-obsessed approach. We are confident that electric vehicle technology presents a host of advantages over traditional combustion engines, and we are excited to play an active role on further advancing electric transportation and continuing to explore additional alternative sustainable fuel technologies.
How to Enable and Influence the Future of Fuels
Denielle: In the context of Amazon’s climate commitments, using electricity as a fuel technology presents an interesting dilemma. While there are no tailpipe emissions, there can be emissions from electricity use if the electricity is not produced with renewable energy. How important is the "greening" of global energy infrastructure and increasing the renewable energy available on the grid to achieving Amazon’s goals, and what can companies do to promote that shift?
Ross: Clean energy is critical if we are going to rely on transportation electrification as a key strategy in the toolkit to fight climate change, but we can’t wait for a clean grid before we electrify transportation systems with the appropriate duty cycles. Just as Amazon has set a Shipment Zero target to deliver 50 percent of customer shipments net zero carbon by 2030, Amazon has publicly committed to achieve 100 percent renewable energy supply globally by 2030, in collaboration with utilities and renewable energy developers. As the share of clean and renewable energy sources grow, efforts to electrify transportation systems will deliver greater dividends and greater environmental impacts.
Blog | Tuesday January 21, 2020
Five Insights on the Future of Reporting from Uber’s Safety Report
In December, Uber published its first-ever U.S. Safety Report, sharing the company’s approach to serious safety incidents—such as injuries, fatalities, and sexual assault or misconduct—and describing its recent safety investments. Uber deserves praise for voluntarily reporting on these important challenges, and its publication provides important lessons for other companies on…
Blog | Tuesday January 21, 2020
Five Insights on the Future of Reporting from Uber’s Safety Report
Preview
In December, Uber published its first-ever U.S. Safety Report, sharing the company’s approach to serious safety incidents—such as injuries, fatalities, and sexual assault or misconduct—and describing its recent safety investments. The report contains a wealth of quantitative data and qualitative information to help readers interpret the company’s safety performance and better understand the scale and characteristics of the issues at stake. For example, one surprising insight is that while media coverage tends to portray drivers as the most frequent sexual assault offenders, the data show that drivers report assaults at roughly the same rate as riders.
Some data provide good news for ride-sharing firms: The Uber-related motor vehicle fatality rate is about half the national average, likely owing to driver screening, minimum driver ages, and younger vehicles. But other data did not make for such positive reading: while reported incidents of sexual assault represent a very minor percentage of total trips (less than 0.0001 percent), that still accounts for more than 3,000 cases a year.
What was most noteworthy to us at BSR was that Uber would publish this report at all—the first of its kind published by a company and unlike anything published by its peers. Indeed, Uber deserves praise for voluntarily reporting on these important challenges, and its publication provides important lessons for other companies on the value of reporting.
Here are five insights on the future of transparency and disclosure from Uber’s report:
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Companies acting alone can use transparency and disclosure to shape a positive agenda. Uber’s Chief Legal Officer Tony West introduces the report by explaining that while most companies don’t talk about issues like sexual violence, “confronting sexual violence requires honesty, and it’s only by shining a light on these issues that we can begin to provide clarity on something that touches every corner of society.” We’re reminded of Google’s first “transparency report” a decade ago describing government demands for user data and content restrictions. Companies back then were reluctant to discuss these issues in public, yet Google chose to break the mold—and today, the quality of public dialogue on these issues is vastly improved. Companies have the potential to use transparency and disclosure to generate new momentum on shared challenges and not just wait for action by others.
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Companies facing similar challenges should publish comparable disclosures. The issues raised in the Uber report are not unique to Uber and cannot be addressed by Uber acting alone. For this reason, we found Uber’s challenge to its industry peers to be one of the most important elements of the U.S. Safety Report, with Uber encouraging “all organizations—airline, taxi, ridesharing, home-sharing, and hotel companies, as well as others—to share their safety records with their customers and exceed this report.” This also reminded us of the Google case, as since Google’s first effort, more than 70 internet and telecommunications companies have started publishing regular law enforcement relationship reports, with significant benefits for civil society organizations, policy makers, and other advocates. We’d like to see the same pattern emerge with safety too.
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Partnerships with those who use the data are essential. One of the challenges with being a first mover in disclosure is knowing what to report—what data is most likely to influence decision-making and provide value for those working on the issues at stake? In Uber’s case, the company partnered with the National Sexual Violence Resource Center (NSVRC) and the Urban Institute to develop a new data taxonomy to understand the reality of unwanted sexual experiences. This did not previously exist and has now been made available for use by other companies and organizations. This provides a very strong foundation for other companies to publish their own reports that are directly comparable to Uber’s report and paves the way for industry-wide efforts to emerge.
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Issue-specific reporting will grow in significance. Four years ago, we published our perspective that “the future of reporting will be triangular,” with short and general disclosures at the top of the triangle and detailed issue-specific disclosures towards the bottom. The Uber report is just one signal among many that some of the most interesting company disclosures today are happening at the bottom of the triangle—whether it is privacy, diversity, climate change, or supply chain labor conditions, companies are increasingly publishing issue-specific reports with very particular audiences in mind.
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Reporting should be harnessed to improve performance. The new consistent data taxonomy established by Uber for sexual harassment, misconduct, and assault is very important, particularly because without a consistent taxonomy, the field has struggled to enact reforms. We hope this consistent taxonomy can improve the performance of Uber and its peers by enhancing the quality of training, informing what safety technologies to invest in, and enhancing the impact of partnerships. As Karen Baker, CEO of the NSVRC, highlighted in her foreword to the report, the NSVRC “didn’t anticipate how much we would learn about informing and enhancing the way industries and corporations enact meaningful change, and how those changes contribute to efforts to prevent and end all forms of sexual violence.” We hope that transparency is used to help shift culture among drivers, riders, and staff toward a world where it is understood that safety incidents can, should, and will be taken seriously.
It is easy to criticize companies for ignoring their negative social impacts, but the fact is that shaping system-wide approaches to shared challenges is a difficult endeavor. Ironically, by raising the profile of Uber’s approach to safety, the number of incidents reported will likely go up before they go down—but rather than being portrayed as bad news, we hope this is welcomed as a sign that important issues are being openly addressed. We look forward to reading more in future reports about the impact of Uber’s safety efforts, such as new technologies, Community Guidelines, and the Safety Advisory Board. Most of all, we hope that Uber’s investment in a new reporting taxonomy for safety issues is adopted by other companies—as well as by Uber in their operations outside the U.S.—and that these reports improve our collective efforts to address sexual assault and misconduct.